Take a moment to realize something:
But sometimes it feels like everyone else is doing something pretty dang similar. Sure, you’ve got your own signature style, and they’ve got theirs. But when it comes to branding, you feel like you’re one in a sea of one million — and not in a good way.
When the struggle to stand out is real, it can feel like every seat on the brand-train is already taken. You don’t want to look like everyone else. You want to look like you.
And to that, I say with full confidence: I got you, girl.
The stunning Instagram feed, the “expert” status, the website your competitors look to for inspo, and the clients you once thought were out of your league? Those goals are just the beginning.
Because branding is about so much more than attracting your dream clients. It’s about owning your story and embodying your best self. And when you see who you are and what makes you special reflected in your brand, you’re in for a major confidence boost.
Ready to see how far you can go? I’ll be cheering you on from the passenger seat, wine in hand.
When I got my first job as a graphic designer, I was fresh out of The Ringling School of Art and Design and so excited to start doing the work I loved. I packed my bags, my (super adorable) dog Kipper, and —*deep breath* — I moved to Miami.
But what started as a dream quickly became a nightmare when I was faced with a problem I never expected: I was bullied incessantly on the job. My confidence was quickly replaced by a constant pit in my stomach. I started to doubt if I could ever be a successful designer, and after two weeks, I quit.
Fast forward a few years, and I found myself leaving my 9 to 5 again — but this time, it was because I knew I could do so much more.
It all started with a mentorship program. With the support of other creative women, I regained confidence in 1. my signature style and 2. the things that make me me. And I learned what it’s like to have a team of women by my side, building me up and cheering me on.
Now, my mission is to help florists, photographers and women-led businesses own their magic, find their confidence, and attract their people.
Because I know what it means to have someone on your side. Who says you have to do it all alone?
LET'S WORK TOGETHER
My workspace isn’t just inside my computer. I’m an artist first, designer second, meaning I collage, I paint, and I experiment with textures to give graphic design a romantic & handcrafted touch.
see what i mean
Soft meets edgy.
Nostalgic meets modern.
feminine meets cool girl next door.
Digital meets tangible.
Typography meets texture.
Vintage meets boho.
Past meets present.
Trendy meets timeless.