Creative Direction
Brand Identity

When I was designing, I was really inspired by art history/classical art and the colors they used - they are bold and rich and of course luxurious to the eye. I was also inspired by the hand drawn typefaces to create a timeless Saint Roch Logo that stands out from the rest. For the icon, I chose the Afghan Hound because they are a symbol of elegance, royalty, and independence which is a reflection of the Saint Roch brand.

Saint roch pets

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